Privacy policy

Privacy Policy

Last updated: September 18, 2026

ToyLume operates this online store and website, including all related information, content, features, tools, products, and services (collectively, the "Services").

Our store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, use our Services, make a purchase, or otherwise communicate with us.

By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

Depending on how you interact with ToyLume, we may collect or process the following categories of personal information:

Contact information, such as your name, email address, telephone number, billing address, and shipping address.
Order information, including products purchased, order history, returns, exchanges, cancellations, and shipping information.
Payment information, including payment method and transaction information. Payment information may be processed securely by Shopify and authorized payment processors.
Account information, including login credentials, preferences, and account settings when applicable.
Customer support information, including information you provide when contacting us about an order, product, return, refund, or other issue.
Device and technical information, including your IP address, browser type, device information, network connection, and similar identifiers.
Usage information, including information about how you browse and interact with our website and Services.

How We Collect Personal Information

We may collect personal information:

Directly from you when you place an order, create an account, contact us, or otherwise provide information.
Automatically when you browse or interact with our website, including through cookies and similar technologies.
From Shopify and service providers that help us operate our store.
From payment processors, shipping providers, fulfillment partners, analytics providers, and other business partners where applicable.

How We Use Your Personal Information

We may use your personal information to:

Process and fulfill orders.
Process payments and refunds.
Arrange shipping and delivery.
Provide order confirmations and tracking information.
Manage returns, exchanges, and cancellations.
Provide customer service.
Maintain and manage customer accounts.
Detect and prevent fraud, unauthorized transactions, and other security threats.
Improve our website, products, and customer experience.
Comply with applicable legal and regulatory requirements.
Send marketing communications when permitted by applicable law and your communication preferences.

Payments and Fraud Prevention

Payment transactions may be processed by Shopify and authorized third-party payment providers, depending on the payment method selected during checkout.

We may use order, account, device, payment, and transaction information to help detect and prevent fraudulent, unauthorized, or suspicious transactions.

We generally do not directly store complete payment card information when that information is processed by our authorized payment providers.

How We Disclose Personal Information

We may disclose personal information when reasonably necessary to operate our business and provide the Services.

This may include disclosure to:

Shopify
Payment processors
Shipping carriers
Fulfillment providers
Customer support providers
Cloud and hosting providers
Analytics and marketing providers
Fraud prevention and security providers
Professional advisers
Government authorities when required by applicable law

We may also disclose information in connection with a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction.

Relationship with Shopify

Our store is powered by Shopify.

Shopify collects and processes certain personal information regarding your access to and use of our store in order to provide, secure, maintain, and improve its services.

Information you provide through our store may therefore be transmitted to and processed by Shopify and other service providers that assist in providing our ecommerce Services.

Shopify's processing of personal information is also subject to its applicable privacy policies.

Cookies and Similar Technologies

ToyLume, Shopify, and our service providers may use cookies and similar technologies to operate the website, remember preferences, understand how customers interact with our Services, improve performance, prevent fraud, and provide relevant marketing where permitted.

Depending on your location, you may have options to manage or reject certain non-essential cookies.

Marketing Communications

Where permitted by applicable law, we may send promotional communications regarding products, offers, or other ToyLume updates.

You may unsubscribe from promotional emails at any time using the unsubscribe option included in those communications.

Even if you unsubscribe from marketing communications, we may continue sending transactional or service-related messages, including information about orders, payments, shipping, returns, refunds, or account security.

Data Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no electronic transmission, storage system, or security measure can guarantee absolute security.

Customers are responsible for maintaining the confidentiality and security of their account credentials.

Data Retention

We retain personal information for as long as reasonably necessary to:

Provide our Services
Maintain customer accounts
Process and document transactions
Handle returns and refunds
Prevent fraud
Resolve disputes
Comply with legal and regulatory obligations
Enforce applicable agreements and policies

Retention periods may vary depending on the type of information and applicable legal requirements.

Children's Privacy

Our Services are intended for individuals legally permitted to make purchases or for parents, guardians, and other adults purchasing products for children.

We do not knowingly collect personal information directly from children where prohibited by applicable law.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us.

Your Privacy Rights

Depending on where you live, applicable privacy laws may provide you with certain rights regarding your personal information.

These may include the right to:

Request access to personal information we maintain about you.
Request correction of inaccurate personal information.
Request deletion of certain personal information.
Obtain a copy of certain personal information.
Withdraw consent where processing is based on consent.
Opt out of certain marketing communications.
Opt out of certain forms of targeted advertising, sale, or sharing of personal information where applicable.

These rights may be subject to legal limitations and exceptions.

We may need to verify your identity before processing certain privacy requests.

International Data Transfers

ToyLume, Shopify, and our service providers may process or store personal information in countries other than the country in which you reside.

Where required by applicable law, appropriate safeguards may be used for international transfers of personal information.

Third-Party Websites

Our Services may contain links to third-party websites or platforms.

ToyLume is not responsible for the privacy practices, security, content, or policies of third-party websites.

We encourage you to review the privacy policies of any third-party website you visit.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, Services, technologies, or applicable legal requirements.

When changes are made, we will update the "Last updated" date displayed at the beginning of this policy.